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American Red Cross Partners with Country Music Star to Encourage Blood Donations

Martina McBride partners with American Red Cross to encourage blood donations as COVID-19 cases rise

Los Angeles, CA. The American Red Cross stresses the importance and growing need for blood donations as COVID-19 cases skyrocket across the nation. By partnering with country music star Martina McBride and service company Suburban Propane, the Red Cross hopes to persuade potential donors, and particularly COVID-19 survivors to give blood. McBride reaches out to fans in a video encouraging them to donate blood to the Red Cross in order to help save lives this holiday season. Additionally, for those who donate blood, plasma, or platelet from November 15th to December 16th, Suburban Propane is offering a lucky winner a socially distanced outdoor living experience.

While all blood donations help, COVID-19 survivors are the most important donors because the antibodies in their blood are used by doctors to treat current coronavirus patients. The Red Cross tests every blood donation for COVID-19 antibodies and notifies donors of the result. Using antibodies found in the bloodstream to treat patients with coronavirus is a treatment called convalescent plasma which has been very successful. Red Cross shares a story of a 37-year-old woman who was hospitalized with COVID-19 and whose life was ultimately saved from plasma treatment. Patients respond to treatments in many different ways, and for some, convalescent plasma is the only treatment that helps them recover.

Donor gives blood to American Red Cross at the start of the pandemic (Staff Photo By Nancy Lane/MediaNews Group/Boston Herald)

To ensure donor safety, the Red Cross administers temperature checks, social distancing, and face coverings for both donors and staff members at their blood drives. Donors are required to make an appointment beforehand and wear their facial covering the entirety of the appointment. They also must be at least 17 years old, weigh over 110 pounds, and be in good health. Appointments can be made on the Red Cross app, website, or over the phone at 1-800-RED CROSS.

From the American Red Cross:

The American Red Cross shelters, feeds and provides emotional support to victims of disasters; supplies about 40 percent of the nation’s blood; teaches skills that save lives; provides international humanitarian aid; and supports military members and their families. The Red Cross is a not-for-profit organization that depends on volunteers and the generosity of the American public to perform its mission. For more information, please visit redcross.org or cruzrojaamericana.org, or visit us on Twitter at @RedCross.

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Tags: American Red CrossBlood DonationBlood DriveConvalescent Plasmacovid 19Martina McBrideSuburban Propane
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